A new photo advertisement of a Japanese car in Israel has drawn considerable outrage for its implied promotion of running over Palestinian kids.
The commercial advertisement, published by a Subaru dealership in Israel, features the scene photographed last year, when an Israeli settler struck two Palestinian children with his car in the East al-Quds (Jerusalem) neighborhood of Silwan before speeding away, Xinhua reported on Thursday.
"We’ll see who can stand against you," reads the Hebrew line to the right corner of the picture.
The October incident targeted two youngsters, aged 10 and 12, breaking the younger victim’s leg.
Following the attack, the victims initially resisted to be hustled into a car, which apparently meant to take them to a hospital. Palestinian youngsters fear getting into strangers’ vehicles because they have seen their friends taken away by Israeli troops posed as civilians on a regular basis.
The acting Palestinian Authority (PA) Chief Mahmoud Abbas’ Fatah party has said the promotion of the act of aggression "is a dirty advertisement and propaganda that reached to the status of calling for [the] killing Palestinian children by running them over."
The attacker, named David Be’eri, is the director general of Elad, a hard-line real estate development conglomerate.
The organization encourages Jews to move into dense neighborhoods in East al-Quds.
East al-Quds forms part of the Palestinian territories, which Tel Aviv occupied in 1967 and later annexed despite international refusal to recognize either aggression. It has been promised as the capital of any future Palestinian state.